WAINGER
WISDOM
In this blog, we explore what it takes to engage, inspire and connect whether you are building a personal or organizational brand.
Join us in this ongoing conversation about creating effective leadership communications with strategies and tactics that foster understanding and motivate people to act.
Join us in this ongoing conversation about creating effective leadership communications with strategies and tactics that foster understanding and motivate people to act.
Avoid the Porosity of Information Trap
Information about our organizations and our employees flows freely across the Internet in ways we don't expect. A medium-sized start-up doing business globally – let’s call them New Company – wanted to promote new hire, Susan, someone they had snagged from Big Competitor.
Are You Confusing Mission with Message?
Messaging is critical to getting your point across. While executives and their teams talk about the importance of powerful messaging, many people don’t really understand what messages are.
The Prism of Value®: Get Your Point Across
Most enterprises approach communication from a “Prism of Me,” as opposed to a “Prism of Value.” Think of it this way. A prism takes white light and refracts it to create Technicolor rays.
Walk Your Way to Creative Writing
After a few hours of staring at the blank Word document on my screen, I had had enough. My creative writing was hardly that. I was starting to surf the Internet for Real Housewives gossip and knew I needed an intervention.
Want to Write Better: Get Out the Verbal Pruning Shears
Imagine you had to pay $100 for every word, whether in email or conversation. Would it change the way you write and speak? Odds are we’d be much briefer. So much of our online and spoken discourse is filled with unnecessary words.
Internal Communications Like Rodney Dangerfield Gets No Respect
They say that those closest to us are often the last to know things. Nowhere is that more true than within our own companies and organizations. Internal communications is often an afterthought.
Email: The Most Dangerous Form of Communication
Email is the communication tool we all love to hate. It’s fast, inexpensive, convenient and effective. It also is overused or used inappropriately. From sports teams to fashion retailers to political candidates, everyone, it seems, wants my attention and my dollars.
Don’t Let the Emoji Get the Best Of You
A few years ago, I heard an NPR story about a man who had translated Herman Melville’s Moby Dick into emoji. It seemed yet another cruel assault on the English language and, for that matter, on language in general.
Communicate Value on This Organizational Diet
No matter what our endeavor, whether we are making mobile phones or enhancing the mobility of someone with a disability, we all seek to create value for those we serve.
Now is the Time for a Communications Plan
It’s that time of year again. Communications planning time! Don’t have one? Maybe this is the year to create one. And if you do have one, it’s time to examine how well you did against this past year’s efforts and what adjustments you would make for the coming 12 months.
Liz Wainger says:
Liz Wainger says:
Liz Wainger says: