Wainger Wisdom2018-09-14T14:26:47-04:00

Wainger Wisdom

In this blog, we explore what it takes to engage, inspire and connect whether you are building a personal or organizational brand. Join us in this ongoing conversation about creating effective leadership communications with strategies and tactics that foster understanding and motivate people to act.

Surprising Strategy to Grab Attention, Reduce Tensions, and Win Hearts and Minds

When leaders impose new directives without explanation or context, or when they criticize poor performance in harsh ways, they often fail to get the results they seek. When tough decisions must be made, unpleasant news has to be delivered, or big changes are on the horizon, going neutral can be the best approach. Here’s how:

By |December 7th, 2022|Categories: Corporate Communications|Tags: , |Comments Off on Surprising Strategy to Grab Attention, Reduce Tensions, and Win Hearts and Minds

A Simple Act That Inspired Love, Hope and Possibility to Change the World

We can’t fix the big problems in the world but we can make a big impact to those near and dear to us, to those in our communities. Small gestures add up and enough of them can make the world a better place. Read on.

By |November 16th, 2022|Categories: Leadership|Tags: , |Comments Off on A Simple Act That Inspired Love, Hope and Possibility to Change the World

Kiss Change on the Lips if You Want Your Business to Thrive

Advertising executive Cary Hatch knows a thing or two about communication and change. She recently merged her successful marketing agency with another firm and had to practice what she preaches. In our latest Prism of Value podcast, Cary talks about what the merger has taught her about leadership, culture building and communication.

By |August 24th, 2022|Categories: Leadership, Podcast|Tags: , , |Comments Off on Kiss Change on the Lips if You Want Your Business to Thrive

How do you win when you actually hate to promote yourself?

I hate talking about myself. Now that might seem strange coming from someone who has spent a career promoting others. I was brought up with the idea that if you do good work, people will notice it. But as we know, that isn’t how it works. Read more to learn how to get out of the self promotion trap.

By |August 2nd, 2022|Categories: Branding and Positioning|Tags: , |Comments Off on How do you win when you actually hate to promote yourself?

A Friendship That Survives Despite War and The Passage of Time

During the pandemic, many of us have lost touch with people personally and professionally. As this post demonstrates, it’s never too late to reconnect and rekindle relationships and friendships. It just takes some bravery and a lot of intention.

By |June 10th, 2022|Categories: Networking|Tags: , , |Comments Off on A Friendship That Survives Despite War and The Passage of Time

How to Keep Disagreements from Veering toward Hate? Communicate.

Disagreements at work can be disastrous. Communication stops and projects get stymied and ugly feelings surface. This post offers tips for understanding why disagreements happen and how to mitigate.

By |April 28th, 2022|Categories: Organizational Alignment and Internal Communication|Tags: , , |Comments Off on How to Keep Disagreements from Veering toward Hate? Communicate.

The Element You Don’t Realize Is Missing in Your Brand

Too many organizations lack clear, consistent messages. They may have great branding books and taglines but what’s missing are the messages that bring a brand to life. Here is what a messaging platform should include.

By |March 21st, 2022|Categories: Branding and Positioning|Tags: , |Comments Off on The Element You Don’t Realize Is Missing in Your Brand

The One Thing that Prevents Meaningful Conversation

It’s hard to have a meaningful conversation when you are angry. Right now there is an anger arms race because the places on social where we have our conversations reward anger over measured conversation. How do we change that?

By |March 17th, 2022|Categories: Branding and Positioning|Tags: , |Comments Off on The One Thing that Prevents Meaningful Conversation

The Secret of Workplace Harmony From Buddy The Dog

Some people might find it insulting to think that the behavior management techniques used on our canine friends work well on our colleagues, bosses, or associates. But they do. When you think about it, it is about finding common ground to live and work together in harmony. Here are three lessons from Buddy the Dog.

By |January 13th, 2022|Categories: Organizational Alignment and Internal Communication|Tags: , , , , , , |Comments Off on The Secret of Workplace Harmony From Buddy The Dog

Their Mission Statement Made Me Want to Scream

Too many organizations believe their mission statement is their message. Understanding the difference between mission and message can help you craft effective communication that is inspiring, memorable, and magnetic. This post offers some clarification.

By |December 21st, 2021|Categories: Messaging|Tags: , , , , , , |Comments Off on Their Mission Statement Made Me Want to Scream
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