Wainger Wisdom
In this blog, we explore what it takes to engage, inspire and connect whether you are building a personal or organizational brand. Join us in this ongoing conversation about creating effective leadership communications with strategies and tactics that foster understanding and motivate people to act.
6 Ways You Can Boost Your Workplace Culture
When looking for examples of great workplace cultures, construction trailers aren’t top of mind. But a recent experience visiting a soon-to-be completed hospital provides a powerful example of team building, accountability and results.
How to Think Like an Owner to Build a Powerful Brand
When you focus on delivering your product or service in a way that meets your customers’ needs, you build the relationships that build strong businesses. And that means thinking and acting like an owner to provide value always.
5 Powerful Resolutions You Will Want to Keep in 2020
The New Year is a time for renewal, reset and getting our lives into shape. Now is a great time for your company or organization to tone its communication muscle. Make these resolutions to get you on your way.
How to Share Client Stories in an Ethical Way
Sharing client stories is a powerful way to demonstrate your impact. But only if you respect the dignity and power of your subjects. Here are tips for doing this ethically.
Is saying “Thank You” a lost art?
Saying thank you is one of the most important things we can do every day. Here are some tips on how to effectively express your gratitude.
How to Avoid Good Intentions that Lead to Bad Messaging
A South Dakota anti-drug campaign highlights the danger of being overly cute in your message and creating confusion and derision. This is a cautionary tale.
How to Get the C-Suite to Value the PR-Suite
Getting C-Suite decision makers to appreciate and value the PR and Communications team and what they can do for the organization is an ongoing challenge. Here are some ways to change that.
How to Grab the Media’s Attention Now
The secret to grabbing media attention is the same as reaching any audience: respect for their world and knowing and delivering what they value most. Here are some tips to pitch like a pro.
The Easiest Marketing Activity That Many Fail to Do
The secret to successful networking is not the initial meeting but the follow-up. Read more to find out how you connect more effectively.
How to Get Beyond “Nice to Have” to Be a “Must Have”
Having a great product or service isn’t always enough. There also has to be a reason to do it now. Here are some ways to become a “must have” today.
Liz Wainger says:
Liz Wainger says:
Liz Wainger says: