When people don’t “get” your business,
you don’t get the business you want.
We work with companies and organizations to align people, product and purpose with their core identity.
We build clear communications internally and externally so that
You get in front of the right decision makers.
You lead the competition.
Your business soars.
When people don’t “get” your business,
you don’t get the business you want.
We work with companies and organizations to makes sure your brand identity is
reflected through your people and every one of your communications platforms.
You get in front of the right decision makers.
You lead the competition.
Your business soars.
“The research and analysis that Liz and her team produced was thorough, creative and exceeded all of our goals, giving us clear, honest and actionable recommendations so that we can more effectively engage our members and our industry. She ranks as one of the best consultants we’ve ever hired.”
Wainger Group has been an invaluable communications partner for more than a decade. Liz (Wainger) has had a discernible impact on the CBRE brand in the greater Washington, D.C., and Florida markets.
We benefited from Wainger Group’s guidance during a period of organizational transition and change, and their objective analysis continues to serve as a resource as we build our communications and marketing department.
Working with Wainger Group
Change in C-Suite Leadership? Tired of the competition eating your lunch? Is your marketing disconnected from your brand identity? Are the right people missing you? Wainger Group can help you develop the strategies to meet your business and communications challenges. Let’s talk so we can find the best solution for your company or organization.
Prism of Value®
Learn how to connect, convince and influence those who matter most to your success. Read Liz’s new book: Prism of Value.
Wainger Wisdom Blog
Crossing the Writing Finish Line
For a runner, nothing is more exhilarating than coming to the finish line after giving it your all in a road race. That same feeling overwhelmed me when the brown UPS truck showed up a few days ago with six cartons of my new book, Prism of Value: Connect, Convince and Influence When It Matters Most...
Why People Tune You Out
Abstraction is the enemy of effective communication. To break through the noise and get people to pay attention, paint pictures with words with metaphors and analogies. And your message is more likely to stick.
Responsive Communication
Something in your business has gone wrong and you are flooded with angry, negative comments. What do you do? Sometimes a statement is called for. Here are some tips for crafting the right response.
Is It Me Or My Messaging?
When your stakeholders don’t respond to your efforts to engage, one of the first things businesses do is pull up their messaging stakes, only to create more confusion. Avoid pivoting too soon and too quickly.