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Avoid the Porosity of Information Trap

Information about our organizations and our employees flows freely across the Internet in ways we don't expect.  A medium-sized start-up doing business globally – let’s call them New Company – wanted to promote new hire, Susan, someone they had snagged from Big Competitor.

Communications: Reducing the Trust Deficit

Brian Williams may have disappeared from our television screens.  But the issue that led to his becoming the news instead of merely reporting it, has not—and that is, trust.   For a journalist who is supposed to seek and tell the truth, embellishing the truth is careless malpractice.

Five Tips to Help You Leverage Communications

In our last blog post, we wrote about the need to Leverage All Your Communications.  To become adept at leadership communications, we have to better connect with our internal and external audiences.  We need to become more strategic in our actions and consistently express value within our organization and with our enterprise’s key audience(s).

Leadership Communications: One Equals the Other

Good leaders have vision.  Great leaders have vision and the masterful the ability to communicate it, thus captivating others to embrace and support it.   Nowhere was the intersection of leadership and communications more evident than in the remarks by His Holiness the 14th Dalai Lama when he spoke at the Anwar Sadat Lecture for Peace at the University of Maryland.

Customer Service Lessons from William Donald Schaefer

William Donald Schaefer, the colorful and effective former Mayor of  Baltimore and two-term Maryland Governor who died last week,  is being remembered fondly by the well-known and ordinary alike.   Schaefer was many things and among them a master of political customer service.

Message Development: Build a Culture of Purpose

At a workshop I facilitated for nonprofit leaders on message development and communications, I was reminded once again of the critical relationship between organizational strategy, culture and communications.  The workshop hosted by Coalition for Nonprofit Housing & Economic Development (CNHED) in conjunction with Capital Area Asset Builders (CAAB) came out of a discussion a few months ago about the potential to create  a campaign to heighten the awareness of policy makers, funders and other audiences about the huge and growing gaps in the financial  security of Washington, DC families.

By |2018-11-21T09:03:12+00:00February 26th, 2010|Categories: Branding and Positioning|Tags: , , , , |0 Comments