Organizations sometimes invest in planning retreats for team building or exploring new solutions, when, in reality, they only want to convince the team to do what management wants. It’s an approach that devalues employees or partners and erodes trust.
We’ve all been in retreats or meetings that go off the rails, are unproductive or unnecessary. Why? Poor planning, lack of an agenda and insufficient management of the conversation. As a result, meetings are viewed with dread as time wasters, and opportunities to tap into the collective wisdom of teams to identify solutions and advance fresh thinking that opens up possibilities for business growth are missed. Worse yet, a poorly run meeting can deepen disagreement and discord.
Is your company or organization churning out press releases every week that don’t get picked up? Are you spending money on digital and print advertising but seeing sales decline? Are your employees unable to send a consistent message about your organization to customers or donors?