WAINGER
WISDOM
In this blog, we explore what it takes to engage, inspire and connect whether you are building a personal or organizational brand.
Join us in this ongoing conversation about creating effective leadership communications with strategies and tactics that foster understanding and motivate people to act.
Join us in this ongoing conversation about creating effective leadership communications with strategies and tactics that foster understanding and motivate people to act.
Just Because You Have a Mouth, Doesn’t Make You A Communicator
If you think communication is about writing articles or building your social media following, think again. Good communication is about connection Are you connecting or just producing copy?
How Effective Are Your Company’s Communications Programs?
Do you know whether the time and money you are investing in communicating with your stakeholders is effective? If not, it’s time for a communications audit. Here’s why it can be helpful.
Getting Out Again is Terrifying
How do we feel comfortable going out again, connecting with people in person? Each of us has our own risk tolerance.
Three Basic but Often Ignored Tips for Networking
If you are a soon-to-be new grad or a more seasoned pro pounding the pavement for a job, networking is key to your success. But only if you do it well and respectfully. Here are a few tips for how.
Why People Tune You Out
Abstraction is the enemy of effective communication. To break through the noise and get people to pay attention, paint pictures with words with metaphors and analogies. And your message is more likely to stick.
Responsive Communication
Something in your business has gone wrong and you are flooded with angry, negative comments. What do you do? Sometimes a statement is called for. Here are some tips for crafting the right response.
Is It Me Or My Messaging?
When your stakeholders don’t respond to your efforts to engage, one of the first things businesses do is pull up their messaging stakes, only to create more confusion. Avoid pivoting too soon and too quickly.
Be Prepared to Make People Angry
No matter how well-intentioned, a campaign you launch, a statement you make, or something you do will make some of your stakeholders angry. Thinking about the downside before you step out in public can prepare you to manage it if it happens.
How Interesting Are You?
The best personal brands are built on communicating results and impact not a laundry list of tasks.
Boy, I Wished You Hadn’t Asked Me That
When asked a question we don’t want to answer, the easiest thing to do is say “no comment.” And that can raise more questions. Here are a few tips for dancing around uncomfortable questions.
Liz Wainger says:
Liz Wainger says:
Liz Wainger says: