WAINGER
WISDOM
In this blog, we explore what it takes to engage, inspire and connect whether you are building a personal or organizational brand.
Join us in this ongoing conversation about creating effective leadership communications with strategies and tactics that foster understanding and motivate people to act.
Join us in this ongoing conversation about creating effective leadership communications with strategies and tactics that foster understanding and motivate people to act.
Are Physical Books Obsolete?
Having lots of paperbacks and hard cover books seems out of date or is it? What do you do with the books you’ve collected over the years? Do you hang on to them or get rid of them, especially now when we can get almost anything on our devices instantly.
There is Power in Writing it Down
Ideas that never come out of our heads never go anywhere. Writing down our thoughts, feelings, and intentions is the first step in moving us closer to our aspirations.
Cut the Fake Vulnerability
Somehow people have gotten the idea that being vulnerable can be a powerful marketing tool. And it might be if it’s genuine. But vulnerability to sell feels more like manipulation than genuine connection. What is, after all, true vulnerability?
Just Because You Have a Mouth, Doesn’t Make You A Communicator
If you think communication is about writing articles or building your social media following, think again. Good communication is about connection Are you connecting or just producing copy?
How Effective Are Your Company’s Communications Programs?
Do you know whether the time and money you are investing in communicating with your stakeholders is effective? If not, it’s time for a communications audit. Here’s why it can be helpful.
Getting Out Again is Terrifying
How do we feel comfortable going out again, connecting with people in person? Each of us has our own risk tolerance.
Three Basic but Often Ignored Tips for Networking
If you are a soon-to-be new grad or a more seasoned pro pounding the pavement for a job, networking is key to your success. But only if you do it well and respectfully. Here are a few tips for how.
Why People Tune You Out
Abstraction is the enemy of effective communication. To break through the noise and get people to pay attention, paint pictures with words with metaphors and analogies. And your message is more likely to stick.
Responsive Communication
Something in your business has gone wrong and you are flooded with angry, negative comments. What do you do? Sometimes a statement is called for. Here are some tips for crafting the right response.
Is It Me Or My Messaging?
When your stakeholders don’t respond to your efforts to engage, one of the first things businesses do is pull up their messaging stakes, only to create more confusion. Avoid pivoting too soon and too quickly.
Liz Wainger says:
Liz Wainger says:
Liz Wainger says: