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The Most Important Question You Have to Answer

If your stakeholders are asking: "Why should I believe you?", you have lost their trust if you ever had it. Trust is the foundation of business relationships. Find out how you can build trust with those most important to you.

By |2019-09-03T15:15:15-04:00September 3rd, 2019|Categories: Branding and Positioning|Tags: , , , , , |0 Comments

The Amazing Cherry Blossoms and Growing a Business

As the cherry blossoms on my street hit their peak a few days ago, it made me think about how similar these beautiful trees are to the businesses we are growing every day.   For more than 50 years, thanks to the civic-minded spirit of my neighborhood’s first residents, these trees have shaded my street.

By |2018-06-13T09:32:26-04:00April 17th, 2018|Categories: Branding and Positioning|Tags: , , , |0 Comments

Change Management: Manage Your Perspective & Read a Book

Taking a vacation break from all that change management?  Here are some recommendations (not in any particular order) for reading that will change the way you think about things and help you in your work when you return.