Reframing
Too often we lead with the facts and it doesn't persuade. When the facts don't match the frame, it's the facts that get thrown out.
Too often we lead with the facts and it doesn't persuade. When the facts don't match the frame, it's the facts that get thrown out.
Communication alone can't and won't heal us, but care and communication is a good start.
Before the pandemic, when I shared meals with others, I had lunch with a client. She let slip that she was unhappy with her job.
Many of business skills you need to succeed in your career can be learned in the kitchen if you just pay attention. Learn how.
Today is Giving Tuesday. Let's all step up and give to the organizations that make our world a better place. Let's all do our part to support the organizations who care for so many.
Seasoned business pros and corporate executives invest heavily in media training so they can deliver their messages clearly. Their calm, unflappable demeanor comes after intensive preparation and practice. This post offers a few lessons from media training that you can apply to everyday business situations.
It doesn’t take much to create a firestorm. One tweet dashed off in haste can lead to job ousters, plunging stock prices, and reputational damage that can take years to overcome. It doesn’t have to be that way. Here are some tips for avoiding an unnecessary crisis.
When faced with negative publicity, you can fight it or turn it to your advantage. And that’s exactly what the Kazakh Tourism Board did in response to the newly released Borat movie sequel that portrays the country unfavorably. As a result, they are garnering tons of favorable media coverage.
If you want to break through the noise, you have to have to great messages. Effective communicators know how to messages us where we hurt and where we hope. They know how to frame their product, ideas or services in ways that tap into what we most want or fear. Asking yourself, three questions will help you improve your messages.
Fear is one of our most powerful emotions. If we don’t know how to tame fear, it paralyzes us. Worse yet, others can use fear to manipulate us. Fear clouds our brains and stymies effective communication. Learn how to conquer yours in this post.