How to Stay in Control When On the Spot

Seasoned business pros and corporate executives invest heavily in media training so they can deliver their messages clearly. Their calm, unflappable demeanor comes after intensive preparation and practice. This post offers a few lessons from media training that you can apply to everyday business situations.

How to Turn Bad PR Into An Amazing Opportunity

When faced with negative publicity, you can fight it or turn it to your advantage. And that’s exactly what the Kazakh Tourism Board did in response to the newly released Borat movie sequel that portrays the country unfavorably. As a result, they are garnering tons of favorable media coverage.

What is Public Relations? Framing Not Spinning

Public relations is all of those things but I would frame it a little differently.  To  me, the best public relations  is simply this:  starting and nurturing ongoing conversations between an organization or company and the various stakeholders and audiences it needs to engage to thrive and grow.

By |2018-09-26T10:19:08-04:00April 9th, 2012|Categories: Media and Public Relations|Tags: , , , |0 Comments

The Power of Framing Messages

Last week the Virginia Governor Bob McDonnell backed away from a controversial abortion bill that only a week before seemed to be gathering steam.  The bill would have called for an invasive ultrasound to be performed before any abortion could occur.  What started out as a debate about limiting the access to abortion and fetal rights within a week became  a discussion of government intrusion. 

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