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Five Qualities of Good Public Relations People

NBC’s Today show devoted a segment this week to Alzheimer’s disease, with a “PR executive” who sincerely advocated for her cause (she noted that her mother had suffered from Alzheimer’s), but struck an odd note when she said that the disease’s “negative stigma” is due to a perception that it’s a disease that “old people get.” 

By |2018-11-21T09:23:38-04:00September 6th, 2013|Categories: Media and Public Relations|Tags: , , , , |2 Comments

What is Public Relations? Framing Not Spinning

Public relations is all of those things but I would frame it a little differently.  To  me, the best public relations  is simply this:  starting and nurturing ongoing conversations between an organization or company and the various stakeholders and audiences it needs to engage to thrive and grow.

By |2018-09-26T10:19:08-04:00April 9th, 2012|Categories: Media and Public Relations|Tags: , , , |0 Comments