There is something magical about the human voice that can’t be replicated in an email or text. At a time of physical distancing, the phone is making a come back. Here are some tips to make the most of reaching out and touching someone.
Recently, I got a call from a survey company asking me “a few” questions about local hospitals (it was more like 30). As someone who often conducts such customer service surveys on behalf of clients, I decided to participate. It was clear after a short time that the survey was about a specific local hospital trying to understand its reputation in the minds of potential consumers and how they make decisions about which hospital to select when they need one.