Soviet Union | Wainger Group

The Truth: The Most Important Business (and National) Resource

The Truth: The Most Important Business (and National) Resource

The truth has always been elusive, And, now, in the age of social media, algorithms expose us only to information and beliefs that conform to and reinforce our own beliefs. Alternative facts masquerade as reality. The truth is even harder to discern. In our work and home lives, we must make the effort to actively seek the truth and protect it as a valuable business and national resource.

By Liz Wainger|2022-01-14T17:43:58-05:00March 11th, 2019|Categories: Strategic and Corporate Communications|Tags: Eli Pariser, Filter Bubble, Soviet Union, St. Petersburg, truth, Washington Post|

Why American Customer Service Resembles Soviet Collective Farms

Why American Customer Service Resembles Soviet Collective Farms

In the old days of the Soviet Union,collective farms managed the growing process like this: one brigade tilled the soil, one brigade planted, one watered, another harvested and no one was responsible when the crop failed. Unfortunately, this same style of management and customer service seems to have been adopted by America’s biggest companies.

By Liz Wainger|2022-03-11T15:27:35-05:00October 28th, 2010|Categories: Audience Engagement|Tags: american business, ATT, collective farms, corporate America, Customer service, FIOS, HP, Soviet Union, Verizon|