Clear Language Does Matter and It’s Worth the S.W.E.A.T

Clarity of language counts.  Take, for instance, Secretary of Education Arne Duncan, who found himself at the heart of a firestorm over imprecise language.  While discussing the sequestration effect on the Sunday morning talk show circuit, he said ”there are literally teachers now who are getting pink slips, who are getting notices that they can’t come back this fall.”